The story of a man, a lie, a video game handheld, and a business empire.

Game & Watch Illustrations by Anna Hollinrake http://www.annahollinrake.com/

Owe Bergsten Narration by Benjamin Hagberg
https://voice123.com/benjaminhagberg

Image Credits:

Game and Watch frame by Lee Robson (aka hydef)
‘Nintendo Switch Launch’ - Stian Søngsteng via Elektronikkbransjen
‘Owe with Mario’ - Christopher Johansson via Sveriges Radio
‘Younger Bergsten’ - Via Aftonbladet Plus

Special thanks to Brjann Sigurgeirsson, Klaus Lyngeled, Bergsala AB and Owe Bergsten.

For more IGN Inside Stories, check out these awesome deep dives:

The Unofficial Avatar Game With Millions of Admirers
https://www.youtube.com/watch?v=WSScOErDY1I&list=PLraFbwCoisJB742mHtBZ6_f4HRDZuu5tU&index=1

Saving Siege: Ubisoft's Hard Fought Victory
https://www.youtube.com/watch?v=uGFC6z2XWXA&list=PLraFbwCoisJB742mHtBZ6_f4HRDZuu5tU&index=3

Batman: Year One - The R-Rated Reboot That Almost Was (ft. Frank Miller)
https://www.youtube.com/watch?v=koejbuY2UNg&list=PLraFbwCoisJB742mHtBZ6_f4HRDZuu5tU&index=4

#ign